RDI Railing launches new site
RDI Railing has launched a new website — rdirail.com — along with updates to all of its social media feeds.
The refreshed branding and online presence are further commitments to this premium railing brand, the brand said. The railing brand is manufactured and warrantied by Oldcastle APG.
RDI offers a wide range of materials, designs and profiles that feature more than 20 patents. The brand’s products include composite,vinyl, aluminum and steel railing along with outdoor decorative accents that include pergolas, decorative screen panels, lattice and screen enclosure systems.
“RDI Railing has long delivered the perfect balance of beauty and function,” said Matthew Bruce, vice president of sales, Oldcastle APG. “It’s exciting to see the brand continue to stand behind its guiding principle of delivering tangible benefits to homeowners and pros alike while continuing to push the envelope in developing award-winning, innovative products.”
According to RDI, the new site inspires homeowners, designers, and builders while simplifying the process for selecting and buying materials. RDI also said that the site helps advance projects with ease by providing access to experienced contractors though the company’s trusted network.
“The new site also offers an enhanced level of lead generation which will greatly benefit our customers,” said Bruce.
For architects, contractors, and property managers, the website includes all the necessary resources needed to provide superior service, including marketing materials; installation instructions and videos; CAD files; BIM models; and product spec information.
“Streamlined navigation was top of mind when we were designing the new structure and flow of the site,” said Mark Brown, senior marketing manager at Oldcastle APG. “We wanted homeowners and pros to easily find the extensive resources we have available.”
RDI Railing is based in Middleburg Heights, Ohio.
Oldcastle APG is located in Atlanta, Georgia. The company’s brands also include MoistureShield decking, Sakrete and Amerimix concrete and mortar, Barrette Outdoor Living fencing, and Belgard hardscape materials, among other brands.
