WOLF doubles down with a social media resource

WOLF has drummed up a resource to help contractors brush up on their social media and digital marketing know-how.

The online guide, titled Social Media for Contractors, was written with the needs of the building materials industry in mind.

The guide includes an overview of social media marketing, the benefits of digital marketing to businesses, and details on specific social media platforms including: LinkedIn, Pinterest, Facebook, Houzz and Twitter.



Information on the following is provided for each social media site: How to get started, what to share, optimization tips, definition of terms, links to other resources and more.

“WOLF has made it a priority not only to improve our own digital marketing, but also to help our customers use digital marketing to improve sales,” said Amy R. Myers, WOLF’s digital marketing manager, and author of Social Media for Contractors. “Our guide was written specifically for busy contractors, pulling together everything they need in an easy-to-use format.”