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Poll question: Private label products

How would you describe the importance of 'store brands' for your business?

BY HBSDealer Staff

The market share across U.S. retail for private brands is currently about 15%, according to a recent article in Store Brands, a sister publication of HBSDealer. The article offered a history of the influence of the Private Label Manufacturers Association. In it, the following was attributed to Garett Chau, Nielsen’s senior VP of professional services: “Within the next decade, we will se private brands market share grow to 25 to 30 percent in the U.S.”

That may be the case for most retail sectors. But what about hardware?

The latest HBSDealer weekly poll question asks: “Are private label products growing or declining in importance to your business?” The poll is open on the right side of this page (or scroll down your mobile device).

There are plenty of private label brands in the hardware and building supply industry — including Husky (Home Depot) and Kobalt (Lowe’s). If you’re aware of any up-and-coming private labels, tell us about them by clicking on “Comments” below.

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Are private label products growing or declining in importance to your business?