Lignia Wood Company names new U.S. sales manager

7/22/2019
Lignia Wood Company, a global manufacturer of modified timber products for the construction industry, has appointed Lisa Ayala as U.S. sales manager. 

Ayala will lead the development of Lignia wood products throughout North America. She perviously served as sales manager for North America at Accsys Technologies for more than 10 years. 

During her tenure at Accsys, Ayala secured distribution agreements, created AIA CEU courses, established relationships with the largest global theme park and fast food chains while garnering double-digit sales growth and overseeing a sales staff. Ayala also spent several years at Master Brand Cabinets, Inc. and American Woodmark Corporation.

Lisa Ayala

“We couldn’t be more pleased that Lisa has joined our team to expand our company and products throughout North America,” said Steve Rogers, commercial director at Lignia Wood Company. “She has demonstrated her high-level of professionalism and ability to build relationships within the industry and she will be a great asset to our global team.”

“I’m very excited to be joining Lignia,” said Ayala. “I look forward to building upon my success from the last 10-plus years working with wood product distributors, architects, builders and woodworkers. I have built some great relationships and I am eager to continue working within the industry.”

Based in Barry, Wales, Lignia's products are real wood made with legally-sourced FSC-certified softwoods from managed plantations. The company’s products are suitable for a variety of applications including flooring, siding, decking and cabinetry among other uses. 
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