LL Flooring expands and opens new concept

The specialty flooring retailer has opened three showroom-only locations.
9/10/2021
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LL Flooring, formerly Lumber Liquidators, announced that it has opened six new locations.

The new stores bring its total count to 422. Of the latest group, three are new showroom-only concept stores.

“We are committed to offering our customers a convenient, high-touch guided shopping experience and we are pleased to continue to expand our store footprint by serving six great new communities,” Charles Tyson, president and CEO of LL Flooring said in a press release issued by the Richmond, Va.-based specialty flooring retailer. 

According to Tyson, the new showroom-only stores are located in convenient retail centers and feature a team of design experts who deliver high-touch service as well as an inspiring presentation of our wide selection of quality floors.

For the showroom-only locations, once customers or pros decide on a floor choice, LL Flooring facilitates delivery through direct-ship or smart-rate solutions, or by providing the option to pick up flooring at nearby retail locations. 

In addition, pros can easily access job-lot quantities of flooring plus all the molding, tools and accessories across LL Flooring’s wide network of 420-plus retail locations.

“All of our new stores are staffed by knowledgeable, design-focused flooring professionals who can help homeowners and pros alike find the perfect floor for their space,” he said.

LL Flooring offers more than 500 varieties of floors in the latest styles including water-resistant vinyl, solid and engineered hardwood, laminate, bamboo, porcelain tile and cork, all available to view in-store and online at LLFlooring.com.

All of the new LL Flooring stores feature Design Centers, which leverage video capability so store associates can collaborate with customers and pros using the “Picture It” floor visualizer tool to help find the best floor for any vision or project and visualize how it will look in their space.

In addition to supporting the pro and the DIYer, the company said that its LL Flooring team of experts are providing full-service solutions by arranging for professional installation by independent contractors. Installation services include a comprehensive assessment and measurement for customers and full installation with LL’s molding and matching stair treads. 

For the showroom-only locations, once customers or pros decide on a floor choice, LL Flooring facilitates delivery through direct-ship or smart-rate solutions, or by providing the option to pick up flooring at nearby retail locations. 

The new stores are located at:

  • Clearwater, Florida (showroom-only)
  • Dedham, Mass. (showroom-only)
  • North Attleboro, Mass.
  • 2613 Market Street Northeast, Christiansburg, Va.
  • 8366 Westheimer Road, Suite F, Houston, Texas (showroom-only)
  • Jackson, Tenn. (opening Sept. 15)
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