Major makeover for Do it Best Corp. member portal

Fort Wayne, Ind.-based Do it Best Corp. has re-launched an enhanced version of mydotbest.com, its member exclusive portal for up-to-the-minute communication, program information and product knowledge, including the rollout of a more robust online catalog. 

The Do it Best Corp. site went live Feb. 15 after many months of intensive development, beta testing and member feedback. The improved site brings with it numerous enhancements and new features for the co-op’s approximately 4,000 member-owners worldwide. These include a cleaner look and smoother user interface, streamlined navigation and enhanced functionality. The site also offers members new or enhanced services across a range of store operations, including merchandising, ordering, logistics and marketing.

Tapping into the popular “Made in the USA” trend, the co-op introduced a new easy-to-use filter within the mydoitbest.com online catalog that makes it easy for members to search for and order any of the American-made products they stock. In this difficult economy, many members have requested the capability to stock more U.S.-made products in an effort to support American jobs and help the country on its path to recovery.

Do it Best Corp. CEO Bob Taylor described the new site as an "enhanced member portal" and "another significant step in our ongoing efforts to make the best even better for our members."