A professional journey from cosmetics to power tools.
Growing up in Mexico, Tabata Gomez dreamed of helping people by becoming Secretary General of the United Nations. Though life has taken her in different direction, she is using her role as Chief Marketing Officer, Global Tools and Storage at Stanley Black & Decker to help bring diversity and gender equality to the hardware industry. After spending almost 14 years marketing cosmetics and other products with Procter & Gamble and then Coty, Inc., she came to Stanley Black & Decker in 2017, immediately piloting a successful re-launch of the Craftsman brand. In this interview with HBSDealer, Gomez shares some of the challenges she has faced, her pride in Stanley Black & Decker’s growing commitment to diversity, equity and inclusion, and the lessons she’d like to pass on to her son about achieving success in the workplace.