Replay: Alibaba and ‘Accelerating Trends’

How B2B eCommerce is reshaping the hardware and tools business.
6/23/2021

The accelerated digitalization of the hardware and building industry has helped businesses across the country reimagine their operating models, reach new customers and mitigate interruptions. Often, these advances have happened

A company with a front row seat on the global trend of digitalization is Alibaba.com, a special guest participant in a recent HBSDealer webinar: “Accelerating Trends: How B2B eCommerce is reshaping hardware and tools.”

Register to watch the Webinar here.

Alibaba.com’s Slyvia Bao, global marketing specialist, reported that B2B sourcing and selling through online eCommerce marketplaces grew by 14 percentage points during the pandemic. “We’ve found that the top reasons U.S. companies source digitally is to find and introduce new products faster, reach international markets, have greater supplier options and customers, increase profit margins and, of course, drive revenue growth.”

Also on the panel was Wendy Zhou, who directs marketing for Topcent, a one-stop furniture hardware provider selling to buyers in more than 150 countries and regions.

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