Irene Tasi takes over as chief growth officer, a newly created role at PPG, starting Dec. 6.
PPG announced the appointment of Irene Tasi as chief growth officer (CGO), effective Dec. 6, 2021. In this newly created role, she will report to PPG Chairman and CEO Michael McGarry.
“Irene is a proven, entrepreneurial leader who will help to drive our growth strategy and deliver distinctive experiences for our customers,” McGarry said.
Tasi will lead and accelerate the Pittsburg-based firm’s growth agenda, with responsibility for corporate strategy, long-range planning, marketing, brand and sales excellence, digital, market-driven innovation, and new growth initiatives, the company said.
“She brings strong expertise in commercial excellence, strategic marketing, digital and data analytics, and brand management,” said McGarry. “Throughout her career, Irene has demonstrated a record of helping businesses grow and delivering exceptional results for customers and shareholders.”
In her new role, the firm said, Tasi will serve as a member of the company’s operating committee.
Over the past 20 years, Tasi has served in various leadership positions of increasing responsibility at Masco Corporation, a global leader in the design, manufacture and distribution of branded home improvement and building products.