Ty Pennington parades with Miracle-Gro

2/20/2018

When the Tournament of Roses parade kicks off in Pasadena, California, Miracle-Gro will be joined by TV celebrity handyman Ty Pennington. 


Marysville, Ohio-based Miracle-Gro will continue its three-year tradition as the Official Rose and Flower Care Company of the Tournament of Roses with a floral float entry designed to promote urban revitalization.


Joining Miracle-Gro in Pasadena is Pennington, who will be onsite to help decorate the float alongside more than 500 volunteers. Plus, Miracle-Gro and GRO1000 have invited representatives from four communities to ride the float as they campaign for America's votes and a chance to win a $40,000 grant for urban revitalization in their hometown.


Inspired by its GRO1000 mission to build 1,000 new community gardens and green spaces by 2018, the company's 150th anniversary, the float will feature a refurbished green space, a robust community vegetable garden with a produce stand and a natural pollinator garden all within a busy urban cityscape.


"Miracle-Gro's partnership with The Tournament of Roses is a perfect fit, and we are very excited to head to Pasadena for one of the biggest events of the year," said John Sass, VP of Miracle-Gro. "This year's float showcases the different areas of everyday life that are positively influenced through gardening. We want America to be inspired to create their own gardens and green spaces anywhere, even if they are found in the most unexpected places like a city."

X
This ad will auto-close in 10 seconds