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MoistureShield ready to reward contractors

The new MoistureShield Contractor Rewards program provides incentives for loyal pro customers.

BY HBSDealer Staff

MoistureShield, the manufacturer of composite decking and railing, has introduced a new loyalty program for contractors.

Through the new MoistureShield Contractor Rewards program, contractors can earn points towards more than one million rewards, ranging from tools, golf clubs, fishing and hunting accessories, travel, electronics, and more.

The manufacturer unveiled the new program at the 2019 Remodeling Show and Deck Expo in Louisville, Ky.

The free program is available to all trade contractors, including builders, remodelers, and decking contractors in the residential and commercial construction markets.

“We wanted to establish an easy, seamless way for our valued customers to earn rewards simply by purchasing our decking and railing products,” said Molly Werner, senior brand manager at MoistureShield. “It’s our way of expressing appreciation and enhancing our relationships with hard-working pros as well as attracting new customers.”

MoistureShield’s offerings include feature Vision capped wood composite decking with a modern, variegated appearance and the exclusive DiamondDefense Coating. MoistureShield also features its unique CoolDeck Technology, for select products, which reduces deck board surface temperatures by up to 35% compared to conventional capped wood composites. Other products include Infuse decking, with a realistic wood-grain finish, and Vantage, an uncapped wood composite with the workability of wood.

MoistureShield composite decking and railing is manufactured from 95% recycled content, diverting tens of millions of pounds of plastic and wood scrap from landfills annually. It can be installed directly on the ground, in the ground or underwater, the company said.

Based in Atlanta, Ga., MoistureShield is a division of Oldcastle APG, part of CRH’s Building Products division.

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