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Growth continues at Tractor Supply

BY HBSDealer Staff

Throughout retail, few companies are expanding their brick-and-mortar footprint faster than Tractor Supply Company. The 1,700-store farm and ranch giant opened more than 100 stores last year and plans to add 80 more in 2018.

The latest example of Tractor Supply opening took place in Clearlake, Calif., where store manager Vernon Parker described the appeal of the company. “At Tractor Supply, community is at our core and we understand the value of building a team with local roots,” said Parker. “Our Clearlake team members live the rural lifestyle just like our customers and serve as a resource to equip them with the products and seasoned advice they need for ‘Life Out Here.’”

According to an article in the Lake County News, the store will celebrate its opening over the long weekend July 19-22. Customers get 10-percent off all purchases made at the store, plus the chance to participate in events and giveaways.

Among the big brands on the shelves are Purina, Carhartt, Blue Buffalo and Hobart. And in keeping with its rural service mission, the store will offer a pet wash station where customers will have access to professional grade wash bays, grooming tables and tools.

Like many other Tractor Supply locations, the Clearlake store points to a long list of farm-and-ranch and community activities to build customer relations. Among them: partnerships with local animal shelters, 4-H clubs and Future Farmers of America chapters.

Tractor Supply posted sales of $1.68 billion in its first quarter, up 7.6% from the previous year

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