Hardware distributors form alliance

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Hardware distributors form alliance

By HBSDealer Staff - 03/02/2018
PRO Group and Val-Test Group formed an alliance designed to leverage both groups’ strengths to deliver superior value to member wholesale distributors and suppliers and the retailers they serve.

The move comes after Val-Test ended its membership in the Distribution America assoiation of distributors, a separation that took effect Feb. 28.

In the press release announcing the PRO Group-Val-Test partnership, the companies said channel consolidation over much of the past 30 years made the alliance practical to both groups. They also pointed to common areas of distribution: hardware, marine, farm, lawn & garden, pet, flooring and paint sundries industries. The alliance is already in effect, the companies said.

PRO Group’s 75 member distributors and Val-Test's 45 member distributors represent combined annual wholesale sales to retailers of more than $6 billion.

According to the distributors, the groups will work collaboratively to streamline promotional and advertising efforts, combining printing efficiencies and digital media efficiencies to reach a larger consumer audience for the benefit of everyone in the PRO Group and Val-Test network. Additionally, plans call for merchandising collaboration and trade show consolidations.

Both groups plan to maintain independent operations while working together in areas that make economic and practical sense for the groups’ customer bases.

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