The retailer’s growth was another point of emphasis during Costello’s second annual Vendor Summit.
“One of the major messages from the summit was to emphasize growth opportunities for our vendors when they support Costello’s,” said Joey Costello, director of marketing for the family-owned retailer. “’Lean into Costello’s’—that was the theme. And grow with us.”
The retailer has shown itself quite capable of expanding its footprint in the densely populated New York metro area and New Jersey. And the company has a lofty goal of reaching 75 stores by 2025.
According to Goodgame, the five Smith’s Ace stores represent a perfect opportunity for Costello’s Ace to bring its “special sauce” of culture and operations to five high-income markets, including Princeton and Chatham in New Jersey, and Newtown, Pa. “We’ll do a little remodeling, get them in stock and make sure the grill departments are in line with what we are doing in other stores that have yielded great results for us,” he said.
The five Smith’s Ace stores will convert to the “Costello's” banner eventually, probably in early 2023.
During its vendor summit, Costello’s recognized The Hillman Group as the company’s 2022 partner of the year. Costello’s also recognized two regional sales/service representatives for their distinguished service: Dan Grantham of Creedan and Mike Castan of Arett Sales.
Costello’s Ace Hardware, with stores in New York, New Jersey, Pennsylvania, Maryland and Virginia, will celebrate its 50th anniversary next year.