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Two fencing manufacturers merge

BY HBSDEALER Staff

Barrette Outdoor Living, a wood and vinyl fencing company based in Cleveland, has announced the acquisition of Satellite Manufacturing, a maker of aluminum products, including fencing and railing.

Established in 1992, Satellite Manufacturing is based in Georgia and has a staff of approximately 90 employees.

Barrette currently produces and markets exterior home products under a variety of brand names through specialty retailers, home centers and lumberyards. It is owned and operated by the third generation of the Barrette family.

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Lowe’s names Australia stores

BY HBSDEALER Staff

Lowe’s and Woolworths, which plan to open 150 Australian home improvement stores in a joint venture, have announced a name and the location of the first unit this week. The first “Masters” store will open in September or October at Braybrook in Melbourne with a 13,500-sq.-meter outlet. It will contain a separate trade-only area dedicated to the building and professional industries.

"In years to come we believe this brand will become a very familiar one for Australian DIYers, so it was important to choose a strong and simple name that will stand the test of time,” said Masters CEO Don Stallings, who formerly served as president of Lowe’s Canada. “Masters represents trust, knowledge and expertise — all the qualities we plan to offer to our future customers."

The Masters brand was developed by Australia’s brand identity consultancy Hulsbosch, which also lead the rebranding effort at Woolworths, a large supermarket chain that is Lowe’s partner in the new home improvement venture.

Following the opening of the Braybrook store, a number of additional stores will open in quick succession in Victoria and Queensland. The business is on track to achieve its initial target of 150 property sites secured within five years.

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In wake of storm, Lowe’s donates more to Red Cross

BY HBSDEALER Staff

In wake of the recent severe weather spanning from Alabama to Virginia, which has caused hundreds of fatalities and overwhelming destruction, Lowe’s said it will donate an additional $500,000 to the American Red Cross National Disaster Relief Fund.

"Hundreds have lost their lives and thousands have lost their homes and are displaced due to the severe storms across the Southeast," said Robert A. Niblock, Lowe’s chairman and CEO. "Because of the widespread devastation, Lowe’s is committed to helping our customers, employees and the family and friends of those affected."

On April 19, Lowe’s donated $250,000 to the American Red Cross in honor of the employees at the damaged Lowe’s store in Sanford, N.C., and to aid in disaster relief nationwide. Lowe’s has now contributed a total of $750,000 to the American Red Cross National Disaster Relief Fund.

Lowe’s stores nationwide will continue to accept customer donations to the American Red Cross through May 22. 

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