Samsung says it’s aiming for the top
Samsung has set its sights on a fairly ambitious goal: to become the world’s largest appliance manufacturer by 2015.
According to Bloomberg Businessweek, Samsung has some pretty formidable competition here in the U.S., including current leader Whirlpool. However, it’s the fast-growing appliance brand in the country, managing to jump from 2.3% market share to 10.5% over the last five years.
The manufacturer announced a new Smart Home Initiative at the Consumer Electronics Show in Las Vegas this week, where its appliances enjoyed a larger-than-usual share of the spotlight.
To set itself apart from the competition, Samsung is rolling out features such as a sparkling water tap, custom-temperature zones, and a secondary freezer option in its Chef Collection refrigerator. Meanwhile, the FlexDuo oven can be partitioned into two cooking areas, and a brand new dishwashing technology introduced at CES, called WaterWall, is a linear system (versus the traditional rotary spray arm) that targets hard-to-reach corners.
B.K. Yoon, Samsung’s co-chief executive officer in charge of consumer products, acknowledged that in order to reach its goal, Samsung will need to target the core consumer market and avoid focusing too much on the high-end segment of the market. However, Samsung envisions a sort of "trickle down" effect wherein its premium products will inform its middle-of-the-market solutions.
Boise Cascade appoints Karen Gowland to its board
Boise Cascade Company has appointed Karen Gowland to its board of directors, effective immediately.
"I am delighted that Karen is joining our board. She brings a unique mix of skills given her knowledge of our company and experience in the industry, and understanding of securities laws and corporate governance," said chairman Duane McDougall.
Gowland had served as SVP general counsel and corporate secretary for Boise Inc. until it was acquired by PCA last year. She has approximately 30 years of experience in the forest products industry, as well as 15 years of experience as a corporate secretary in the industry.
Currently, she chairs the Professional Conduct Board for the Idaho State Bar Association, as well as a director on the board of the University of Idaho Foundation. In the past, she was a chair of the Law Advisory Council for the University of Idaho College of Law.
Valspar releases its 2014 Color Outlook
Valspar Paint has unveiled its 2014 Color Outlook, which highlights three proprietary color palettes inspired by of-the-moment trends, a return to simplicity and the theme of "redefining the home."
“In 2014, consumers will be redefining what matters and will feel a growing awareness of what’s important,” said Sue Kim, Valspar color strategist. “The Valspar 2014 Color Outlook draws on this trend, with color palettes that are inspired by how people are purposefully incorporating these redefined experiences into their daily lives.”
Zenergy is a palette made up of "serene greens and blues and cool hues that are restorative and unpretentious," exemplifying a revitalizing simplicity and minimalism.
Meanwhile, Time Traveler draws on a sense of wanderlust toward bygone cultures, folklore and tribal motifs. These colors are largely "lighter hues featuring gray undertones [that] are married with bold traditional colors."
A refelction on our increasingly customized and expressive lifestyles, Yours Truly is made up of "earthy tones, but the addition of clean greens and blues reflects new adventure and discovery."
"There is cohesion to the story of each of the trend palettes, but the strong versatility and range of the individual colors encourages experimentation and self-expression in the home as we seek to redefine in the year ahead,” continues Kim. “With options that complement every personal taste and décor style, the Valspar 2014 Color Outlook gives consumers the confidence they need during the color selection process to choose a color they will love and create a beautiful space.”