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Readers Respond: A multi-pronged hacking defense plan

BY HBSDealer Staff

It's been in the news more than a few times over the last couple of years: Major Retailer Gets Hacked. Millions of Customers Have Their Data Compromised. Big Name Retailer Sued Over Cyber Security Breach.

In this day and age, it's not enough to hope for the best. And it seems the majority of HBSDealer readers are hip to this wisdom.

In a poll earlier this week, we asked: "Businesses are increasingly under attack by hackers and cyber criminals. What's your defensive plan?"

A number of options were listed, as well as "all of the above." "All of the above" took home 48% of the vote so far, plus a number of votes for individual strategies:

Hire a consultant: 4%
Attend security conference: 0%
Update passwords: 11%
Read up on the issue: 11%

Only 26% said "do nothing and hope for the best."

What's your approach? Record your vote here.

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Marketing Magic: A product announcement goes live

BY HBSDealer Staff

Social media has been an increasingly important part of the marketing landscape. But how many home improvement brands do you know that are leveraging the new "live" capabilities offered by Facebook and Instagram?

Makita is doing something rather different for the industry: it's making a major new product announcement via Facebook Live.

And the suspense-building is effective. Even we don't know what it's about yet.

This Friday, May 19 at 8:45 am PST (that's 11:45 am EDT), Makita will take Facebook viewers on a digital journey through the latest and greatest products coming down the pipeline.

Stay tuned.

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Eagle gets double-digit results in Q4

BY HBSDealer Staff

Eagle Materials Inc. made double-digit progress with its revenue in the fourth quarter, even as it backtracked with regard to net income.

The company reported "record" revenues of $278.7 million, up 11% year-over-year.

Net earnings slid behind last year by 7.4%, however, to $36.3 million.

The fourth quarter earnings were also impacted by about $9.4 million due to acquisition-related costs from purchasing the Fairborn Business.

Segment-wise, Cement saw a 19% increase in operating earnings, and a 17% increase in revenue.

Concrete and Aggregates were up 28% in revenue and 99% in operating earnings; Gypsum Wallboard and Paperboard was down 2% in revenue and down 13% in operating earnings.

Meanwhile, the Oil and Gas Proppants business saw revenues increase 98% during the quarter.

For the full fiscal year, the company also reported "record" revenues of $1.2 billion (up 6%), as well as net earnings up 29.9% to $198.2 million.

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