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Owens Corning releases Sustainability Report

BY HBSDealer Staff

Owens Corning has released its sixth annual Sustainability Report, which showed year-over-year intensity reductions in all environmental goals set and a list of innovation-driven achievements.

Among the accomplishments highlighted is a reduction in waste-to-landfill intensity by 22% in 2011, which represents an absolute reduction of more than 37,000 metric tons. Owens Corning also reduced its toxic air emissions intensity by 37% last year. That amounts to an absolute reduction of 236 metric tons.

This is the first year the company is reporting against its new 2020 goals. Introduced last year, the company’s 2020 goals are designed to expand the scope and further raise the bar on its commitment to sustainability. 

"At Owens Corning, sustainability is a core business strategy," said VP and chief sustainability officer Frank O’Brien-Bernini. "Operationally, this drives decision-making that considers the economic, social and environmental impacts of everything we do."

Other highlights include:

• Achieved a tenth consecutive year of safety improvement;

• Made progress toward achieving 2020 goals, including year-over-year intensity reductions across all environmental footprint reduction goals;

• Transformed entire Residential Insulation product line to EcoTouch, made with 99% natural materials; this led to the most significant product transformation in the company’s history;

• Sponsored volunteer opportunities to revitalize neighborhoods and provided insulation products and enough shingles to reroof more than 370 homes for those in need;

• Updated the board of directors’ Code of Conduct to define sustainability expectations in corporate governance;

• Leveraged sustainability efforts through the deployment of a Supplier Code of Conduct as an integral part of the company’s supplier management program;

• Led industry collaborations to establish standards for Life Cycle Assessment of product categories and end-use applications;

• Integrated Environmental, Health & Safety functions into the Sustainability organization;

• Elevated the depth, breadth and transparency of the company’s sustainability reporting, moving from a Global Reporting Initiative (GRI) reporting level of B to A; and

• Earned placement again in the Dow Jones Sustainability World Index, a listing of the top 10% of the world’s 2,500 largest companies based on long-term economic, environmental and social criteria.

Also new in 2011 was an increase in the recycled content in several Owens Corning products and the initiation of an end-of-life shingle recycling program. 

The full report is available online at sustainability.owenscorning.com.

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PPG launches ‘I named a paint color’ contest

BY Brae Canlen

PPG Pittsburgh Paint has kicked off a promotion to coincide with the launch of its new website that gives visitors the opportunity to name 150 new colors. In addition, its “The Voice of Color” (voiceofcolor.com) program features a new, integrated, comprehensive color design system.

The “I named a paint color” contest, which begins July 9, affords site visitors the opportunity to name the new colors in the PPG Pittsburgh Paints line. Featured on voiceofcolor.com as well as The Voice of Color program pages on Facebook, Twitter and Pinterest, visitors will have a chance to submit a new name for five color swatches per day for 30 days. New color names will be selected from the entries based on originality and inspiration, with winning entries posted on the new website and later used on the new color palette.

The Voice of Color program — the color platform for PPG Pittsburgh Paints products, is based on the premise that every color has an emotional, meaningful association. The "I named a paint color" promotion encourages visitors to post photos of objects, places, people and more that inspired their paint color names.

"Color names can come from the most unusual sources,"  said Dee Schlotter, brand manager, The Voice of Color program of the PPG Pittsburgh Paints brand. "For example, our most popular interior color — PPG Pony Tail — was inspired by the color of a PPG employee’s daughter’s pony tail as well as her love for horses."

The new website for The Voice of Color program provides visitors with an integrated approach to explore the world of color through a set of digital tools. In addition to the online paint visualizer, these include the program’s yearly color trend forecasts, exclusive color families and collections, designer-inspired room galleries, tips for the best use of color, and the Color Sense Game tool — an enhanced online system for assessing personality and emotions to create a personalized color palette.

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Industry Dashboard for July 9, 2012

BY HBSDEALER Staff

The nation’s unemployment rate remains unchanged. Elsewhere, Beacon and Weyerhaeuser show the strongest monthly gains on the Stock Roundup grid.

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