Old school: Tuggy’s Hardware still going strong
According to San Francisco’s ABC7 News, Tuggy’s Hardware, which opened in 1898, continues to advise customers on the art of home improvement in the Noe Valley neighborhood of San Francisco.
The article quotes Denny Giovanolli, who began working at Tuggy’s when he was 12. One of the keys to the store’s longevity, especially in an age of national chains, is its knowledge of local homes and the parts needed to keep them running.
Positive signs from House-Hasson market
Sales at House-Hasson Hardware’s October market in Sevierville, Tenn. saw a 20% increase over the previous year’s fall market, the company announced.
“Market attendance was up 25%, sales volume was up 20%,” said Don Hasson, president of the Knoxville, Ten.-based company. “This isn’t to suggest by any means that the economic situation nationally is turning around, but it is an indicator that hardware and home improvement are showing certain levels of stability and growth.”
House-Hasson, America’s largest regional wholesale hardware distributor, used the market to premier its “paint store within a hardware store,” concept, part of the company’s strategy to enable dealers to become single-source customer destination.
“We added more than 2,500 paint sundries to our inventory and displayed how the ‘paint store in a hardware store’ can work,’ “Hasson said. “We were very pleased with how it was received.”
Mike Woolf, House-Hasson vice president of sales, said that electronic ordering saw a major jump from its first appearance at last June’s House-Hasson Atlanta market.
“Electronic ordering was up more than 50% over the traditional method of orders being placed using stickers,” Woolf said. “In our upcoming markets we’re going to expand on what we’ve already done in electronic ordering.”
House-Hasson will return to Sevierville-Pigeon Forge, Tenn. for its 2012 summer market.
Not your typical holiday ads
Blackhawk Hardware, an Ace dealer in Charlotte, N.C., decided to spice things up this holiday season by producing some racy TV ads. The 15-second spots are running on Comedy Central in the 11 p.m. time slot. There are two versions, one for female and one for male shoppers.
Store designers Andy Wilkerson and Kristina Abbot said they were aiming for “elegantly sexy” when they put together the commercials, which they hope bring younger customers into the boutique sections of the hardware store. Blackhawk has more traditional ads that run on other cable stations, but Wilkerson told Charlotte Fox News that, “It’s so hard to explain what Blackhawk is that I decided that we shouldn’t try to explain it. You just have to experience it."