New KB Home Design Studio brings hands-on selection to D.C.
KB Home celebrated the grand opening of its new KB Home Design Studio on Friday in the D.C. metro area. The showroom takes its cues from retail stores and gives would-be homeowners the opportunity to see and touch their custom options up close.
Among the features on display are design choices for flooring lighting, cabinetry, appliances, energy-efficient features and home automation technologies. Bath fixture and lighting displays, as well as life-size kitchen vignettes, help bring options to their proper scale and visibility.
Trained design professionals are also on the scene to offer personal assistance to potential buyers.
“Choice is at the heart of KB Home’s unique homebuilding approach, and we want to give our buyers the best resources available to empower them to design a new home that is truly their own,” said Tom Dunn, president of KB Home’s Washington, D.C. metropolitan division. “With our new, upgraded Design Studio, KB Home customers will have an incredible array of helpful tools and information at their disposal to make decisions and further enjoy their KB homebuying experience.”
In celebration of the grand opening, KB Home shelled out complimentary food, product demonstrations and events at the Reston, Virginia Design Studio last Saturday.
WD-40 pledges a dime per can to help heroes
As U.S. military personnel continue to face difficult challenges transitioning back into the civilian workforce, WD-40 Company is introducing the limited edition “Help Hire a Hero” WD-40 Smart Straw cans to help support the U.S. Chamber of Commerce’s Hiring Our Heroes program.
For every “Help Hire a Hero” can purchased, WD-40 Company will donate 10 cents to Hiring Our Heroes. The special cans are only available for a limited time while supplies last.
“We, as a company, are grateful of those who serve or have served, and have several members of our team who are veterans,” said Tim Lesmeister, vice president of marketing at WD-40 Company. “By partnering with Hiring Our Heroes – a program we know makes a positive difference in the lives of these men and women – we hope to honor their service and do our part to help these heroes find work they can continue to be proud of doing.”
“With this tremendous campaign, WD-40 Company is truly stepping up to support our nation’s brave military members and their families as they transition into the civilian workforce,” said Eric Eversole, executive director of Hiring Our Heroes. “It is only through the support of our incredible partners that Hiring Our Heroes has been able to connect hundreds of thousands of veterans, transitioning service members, and military spouses with meaningful job opportunities. We are thrilled to have WD-40 Company as a committed partner to our mission and our military families."
Actor and retired gunnery sergeant R. Lee “Gunny” Ermey will be helping spread the word on how Americans can help support the troops by purchasing their favorite blue and yellow can. Videos featuring Gunny will live on the company’s website, and in-store materials will also feature his likeness.
Schlage hosts online brass debate
Carmel, Ind.-based Sclage hosted a virtual Great Brass Debate in an effort to shed light on the question: “Is it in or out?”
The virtual debate was hosted on Google Hangout.
A panel of industry experts—including Huffington Post contributor and designer Courtney Cachet, national real estate expert and author of the Next Generation Real Estate Brendon DeSimone, HGTV.com and Design Confidential’s Rayan Turner, Modern Moment Design’s Jessica Wilcox and Kelly Mangum, interior designer at national builder JW Homes—squared off on the state of brass.
“Brass is a hot topic in the world of design. While many people view the bright and polished finish as garish and outdated, there is also a segment of the home décor market with an appreciation for the modern variations of aged brass or satin brass,” said Steve Down, Allegion’s Residential Leader overseeing the Schlage brand. “To ensure that Schlage is a leader in delivering proven styles, we are consistently keeping our fingers on the pulse of what is driving market demand.”
Agreeing that the metal finish – a longtime runner-up to stainless steel and gold – is on-trend for some home décor accents, the panel was equally divided on whether it has a permanent place in the home. Highlights from the session include:
• “Matte and brushed finish brass is the contemporary twist on garish and gaudy brass from the 1990s, and it’s paired best with reclaimed woods, vintage pieces as well as marble, stark white and mid-century décor,” said Wilcox.
• “Brass doesn’t work for everyone’s home, and I think we’ll start to see copper and polished chrome accents creeping in across the country as the next big thing that people will experiment with in the home,” said Cachet.
• I’m seeing homeowners experiment with brass in small ways, like tile accents, but it is also a design feature that people are careful to weigh up before committing to it for the entire house because it’s a bold look,” said Mangum. “I think home décor enthusiasts said that finishes like brush nickel and bronze are still seen as the safest route for home decor accents.”
• “It’s great to see design-savvy homeowners embracing trends but when it comes to selling a home, it needs to be neutral enough to allow prospective buyers to imagine themselves adding their own touches,” said DeSimone.