New American Home to entertain at IBS
The International Builders’ Show, the home building industry’s largest convention, will convene in Orlando, Fla., next week, Jan. 12 to 15.
The National Association of Home Builders (NAHB) event, held in the Orange County Convention Center in Orlando, will feature cutting-edge designs, technologies, and products for all segments of the industry, according to show organizers. Among those designs is The New American Home, now in its 28th year.
The New American Home (TNAH) is constructed annually in conjunction with the NAHB International Builders’ Show to showcase innovative building technologies and the latest building products.
The 2011 show home is located on an infill building site in an older neighbornood near downtown Orlando. Located on the South side of Lake Davis, the home has panoramic views of the Orlando sky line.
In keeping with increasing demand for energy- and resource-efficiency, TNAH 2011 is being built to attain “Emerald” status of the National Green Building Standard (NGBS, ICC 700). The development of the standard was a collaborative effort of NAHB and the International Code Council (ICC). The NGBS is approved by ANSI, the American National Standards Institute, as an American National Standard. “Emerald” is the highest of the four levels of achievement in resource efficiency that the Standard recognizes. In addition to state-of-the-art green building technology, it features dynamic aesthetic design, including fountains, pools and solar elements.
TNAH 2011 is a custom residence that is being constructed for specific buyers. It integrates state-of-the-art technology in an American Empire design with Greek Revival elements and combines an inviting layout with elegant style, eccentric interiors and easy classicism.
TNAH 2011 also will showcase the latest in green building and construction technology and will utilize a state-of-the-art energy efficiency package.
Trex develops deck-building software
Winchester, Va.-based Trex has introduced a deck design program for contractors, designers and landscape architects.
The software, called DeckWorks, operates as a plug-in for the popular Vectorworks platform for landscape architects, designers and contractors. The program allows professionals to produce and output photo-realistic 3-D renderings of outdoor living spaces for their customers.
“DeckWorks is an opportunity for Trex to expand its leadership position within the decking industry, while also creating awareness of and preference for Trex products among professionals outside of the category,” said Ron Kaplan, chairman, president and CEO of Trex, the manufacturer of wood-alternative decking and railing products. “Remodelers and landscapers are often involved in creating outdoor living spaces, but may not have access to software in which decking is well represented.”
The software features a variety of common wood products but positions Trex as the exclusive wood-alternative option for decking and railing. In addition, DeckWorks makes it possible to incorporate landscaping, lighting, furniture and accessories in order to visualize an outdoor living space.
Professionals who already own select Vectorworks software may purchase a Trex DeckWorks plug-in.
Former Home Depot exec to lead Forest Trust
Geneva, Switzerland-based The Forest Trust, a non-profit organization that helps businesses bring responsible products to market, has announced the appointment of Stephen Conwell as North America director of operations. He will be based in Atlanta.
Previously, Conwell spent 12 years with Home Depot where he served as divisional merchandising manager and global merchandising manager. In that role Conwell was responsible for leading the development and execution of Home Depot’s environmental/sustainability wood purchasing policy. Prior to that, Conwell was with Weyerhaeuser, where he managed customer service distribution for the Northeast U.S. market and was eventually named general manager for wood products distribution in the Northeast.
“We’re fortunate to have as our new North America director someone with extensive leadership expertise in merchandising/manufacturing best practices and global supply chain management,” said Scott Poynton, executive director of TFT. “Stephen’s ability to balance both social and economic standards and to work with stakeholders on different sides of an issue will prove crucial to TFT’s mission to help companies transform their timber supply chains and stop forest destruction.”
In his new role, Conwell will be responsible for all North American operations. He will lead their delivery activities, working with existing members to help them meet their legality and sustainability goals. He’ll also lead TFT’s business development activities to extend their services to more companies seeking support to deliver responsible products to their customers.
One of Conwell’s most important roles will be to show U.S. firms how to adhere to the Lacey Act, a century-old piece of federal legislation that was amended recently in order to stop the importation and sale of illegal wood in the United States.