Lowe’s offers LED bulb with Energy Star rating
Mooresville, N.C.-based Lowe’s says it is the first national retailer to offer consumers an Energy Start-rated LED A-Line bulb.
The GE Energy Smart 9-watt LED bulb became available through Lowes.com Dec. 22. The $34.98 bulb offers a unique omni-directional light output meant to replace a 40-watt incandescent bulb in desk, bedside or hallway lamps. It also offers instant full brightness like incandescent and halogen bulbs; a 77% energy savings compared with a 40-watt incandescent bulb; and a rated life of over 22 years when operated 3 hours per day, according to a Lowe’s press release.
The innovation provides "exceptional value for our consumers," said Karena Bailey, Lowe’s merchandising VP.
At Home Depot, four triggers to a private-label program
As the world’s largest home improvement retailer intends to leverage its private-label offerings across its businesses in the United States, Mexico and Canada, its top merchandising executive described the process for choosing a private-label brand.
There are four triggers that drive a private-label program, said Craig Menear, executive VP merchandising, during the company’s recent Analyst and Investor Conference. They are:
• Lack of brand relevance. ("If a brand doesn’t carry its weight with a customer, the category could very likely become private label," he said.);
• Lack of innovation;
• A financial issue that needs to be solved in the business; and
• A quality issue or opportunity.
" If there is a quality problem, or a significant opportunity to improve the quality and also drive a stronger value proposition for the customer, we’ll look to private label or exclusive product," he said.
Proprietary and private-label brands combined represent about 14% of the company’s business, Menear said. Any growth in these categories will ultimately be determined by customer wants and needs, he added.
Southern Calif. homes suffer through record rain
According to an article in the Los Angeles Times, Southern California residents scrambled to fight a losing battle with rain and floods.
In areas of San Bernardino, mud invaded blocks of homes, according to the article. Even San Diego’s Qualcomm Stadium, home of the Chargers, flooded.
The Sorrento Valley location of J&W Lumber, a six-unit chain of lumberyards throughout San Diego County, was flooded with several feet of water.