Kilz reluanches Pro-X 100 Series paint line
Masterchem Industries, maker of Kilz brand products, re-launched its Kilz PRO-X 100 Series interior paint line.
The new line features an advanced formula and promises painters, contractors, property managers and remodelers strong hide and touchup capabilities at an affordable price point — between $62.50 and $87.50 for a 5-gallon bucket (depending on sheen).
Its makers say it allows for projects to be completed faster, with potentially fewer coats, while still delivering a consistent and durable finish.
“At the KILZ PRO-X paint price point, we’re delivering a product that is budget-friendly with great hide and application properties,” said Mike Walsh, VP marketing and new product development for Masterchem Industries.
With one 5-gallon can covering up to 2,000 sq. ft., the paint is ideal for large, time-sensitive projects — such as multi-family residential or commercial properties — and helps to maintain and restore surfaces.
The Kilz Pro-X 100 Series is available in three sheens: interior dead flat, eggshell and semi-gloss. It can be used on a number of different surfaces, including drywall, concrete block, masonry, metal, wood, cured plaster, architectural plastics and poured concrete, among others.
A sweepstakes has been created to promote the product reformulation. Professionals can enter for a chance to win Kilz PRO-X paint for a full year, in the “Win Paint for a Year Sweepstakes*” via a simple online entry form until Dec. 31.
Gardex introduces disaster cleanup rake
St. Louis-based Gardex is now offering a product for the biggest cleanup projects. The company’s Gardex Disaster Clean-Up Rake is designed to attack heavy, wet debris from hurricanes, tornadoes or flooding.
The made-in-USA rake features 22 heavy, round stiff wire tines and double-bolted construction.
For more information, visit GardexUSA.com.
Boston Cedar rolls out new product mix
Mansfield, Mass.-based distributor Boston Cedar brought in some star power to help relaunch its decking, railing and trim product lineup.
Hockey legend Bobby Orr was on hand at the event in Providence, R.I., as was Providence College basketball coach Ed Cooley. The celebration was designed to launch the compan’s new decking, railing and trim product line up, and it attracted many of the leading northeast lumber and building materials dealers, according to the company.
Boston Cedar’s new supply partners RDI, KOMA Building Products and Trex received special notice. The new suppliers "offer everything that Boston Cedar requires of our manufacturing partners: High integrity, finanical strength, forward-thinking product innovations and unbending focus on all aspects of exceptional customer service," said Rob Ankner, chairman.
Following presentations, dealers met with NHL Hall of Famer Bobby Orr. Cooley gave a presentaion on the importance of striving for greatness.
"I’m genuinely excited about the positive reaction by our loyal customer base to these game-changing products and programs," said Paul Colliton, VP of sales and marketing for Boston Cedar.
Before the product mix relaunch, Boston Cedar had been a major distributor of AZEK products.