Insights into batteries away from home
Bethel, Connecticut-based Duracell Professional, the business-to-business division of Duracell, released insights on battery usage beyond the home.
The 2015 Battery Market Insights Report is designed to educate battery distributors about the evolving state of the U.S. away-from-home battery market.
The report includes insights that can help battery distributors gain a competitive edge in the marketplace. Highlights include:
• Battery use increased more than 22% among respondents due in part to equipment requiring more batteries;
• Wireless mice, clocks and remote controls are the leading battery-powered devices among professional users, representing a sharp departure from prior-year surveys;
• Branded batteries continue to dominate the away-from-home battery market and are particularly well-perceived among industries using higher-priced devices, and;
• Duracell’s share of the away-from-home battery market increased from 48% in 2012 to 56% in 2014. Duracell beat the competition in 9 of 11 factors surveyed, including battery life, quality and reputation.
The interviews were conducted by Kline & Company and commissioned by Duracell. At no time during the interviews was Duracell revealed as the sponsor of the study.
The $256 million away-from-home battery market is composed of professional market segments, including construction, lodging, healthcare/medical, education, defense & safety, utilities, offices, media & broadcasting, mining, oil & gas, manufacturing and transportation.
Said Paul Schacht, national sales manager at Duracell Professional: “Our Battery Market Insights Report represents an unprecedented view into the customers’ purchasing preferences, expectations of their distributors and the leading battery applications in the workplace.”
Mark Lipsius joins Chelsea Building Products
Oakmont, Pennsylvania-based Chelsea Building Products added Mark Lipsius as business development manager-specialty products to the sales and marketing department.
Lipsius will focus on expanding Chelsea’s customer base in its Specialty Building Product business.
A graduate of the University of Tennessee with a Bachelor of Arts degree in Sociology, Lipsius has worked in the sales and marketing of building products for 27 years, both in distribution and manufacturing.
Chelsea Building Products has been designing and extruding PVC and composite profiles for the building materials market since 1975. The company describes itself as an integrated manufacturer providing product design, material development, extrusion tooling technology, and finished product to manufacturers and distributors throughout North America.
Retail sales get a bump in May
Retail sales bumped up by 1.2% in May after remaining largely flat in April — and the home improvement sector rode the rising tide as well.
According to the U.S. Census Bureau, adjusted retail and food services sales were $444.9 billion last month, or 2.7% higher than May 2014's figure.
Retail trade sales were up by a slightly higher margin (1.4%). This was led by gasoline stations (up 3.7%) and building material and garden equipment & supplies dealers (2.1%).
The latter category (NAICS 444) also made sizeable progress on a year-over-year basis, notching up a 6.2% increase for home improvement dealers. The sector brought in $28.1 billion in sales for the month of May (on an adjusted basis).
Not faring quite as well in May were health & personal care stores, which were down 0.3%. On a year-over-year basis, gasoline stations suffered the most at a decrease of 18.6%.
According to the finalized April 2015 report, NAICS 444 pulled in $31.7 billion in sales, and hardware stores (NAICS 44413) racked up $2.2 billion.