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Gerstman Group hires director of e-commerce sales

BY HBSDEALER Staff

Garden City, N.Y.-based Gerstman Group hired Steve White as director of e-commerce sales. In his new post, White will be responsible for driving the sales of products from manufacturers represented by Gerstman Group, a retail sales and service firm, into the dot-com channel.

According to Gerstman, electronic commerce represented a $135 billion marketplace in 2009.

White most recently ran his own e-commerce sales agency, representing manufacturers in the home channel industry to both Internet-only and brick-and-mortar retailer websites. Prior to establishing his agency, he was president and partner for more than 18 years at Triple-S Marketing Group, a company that provided sales and service to national and regional home center retailers.

“Gerstman Group is excited to have Steve join our organization, especially considering the synergy between our traditional brick-and-mortar capabilities and his e-commerce expertise,” said Dan Gerstman, president of Gerstman Group. “In addition to bringing many of our existing manufacturers to the e-commerce retailers he works with, Steve has extensive relationships that are sure to grow Gerstman Group’s manufacturer roster and its ability to offer additional services in both the brick-and-mortar and e-commerce arenas.”

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CertainTeed offers hip and ridge accessory

BY HBSDEALER Staff

Valley Forge, Pa.-based CertainTeed introduced a hip and ridge roofing accessory called Cedar Crest.

The product is 12 inches wide and has an 8-inch exposure and carries the same warranty as the field shingles that are installed with it. It meets UL Class A fire resistance and UL 997 wind resistance. It’s currently available in select regions of the United States.

Cedar Crest features blended, consistent colors for a cohesive appearance that blends with the colors of CertainTeed’s Landmark and Presidential Series shingles.

According to CertainTeed, the product provides contractors with a durable finishing touch for high-quality, well-designed roofs.

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Uniboard partners with California Closets

BY HBSDEALER Staff

Quebec-based Uniboard, a manufacturer of engineered wood products, has entered into an exclusive supplier agreement with California Closets for the manufacture and distribution of thermofused melamine panels in the southeastern U.S., Mexico, Puerto Rico and the Dominican Republic. Uniboard will supply panels for California Closets’ Lago collection of faux wood veneer in six colors and designs.

Uniboard Canada Inc., a subsidiary of Pfleiderer AG, is a leading North American manufacturer of engineered wood products, making raw particleboard, high density and medium density fiberboard, of which more than 50% is converted into value-added melamine and laminated flooring products.

Based in San Rafael, Calif., California Closets is owned by The Franchise Co. It has franchisees in the United States, Canada, the Caribbean and Mexico.

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