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Formica Corporation partners with James Young

BY HBSDEALER Staff

Formica Corporation, a manufacturer and distributor of surfacing products, is partnering up with home improvement TV host James Young.

The partnership will see Formica and Young teaming up to help homeowners revamp their homes with tips and advice. Young will be available as a resource via Formica’s website in a series of how-to videos. Topics will include surface maintenance, best kitchen investments, unconventional laminate appliactions and more.

"James is a master of his craft who can transform any space into something amazing without breaking the bank," said Amy Gath, VP marketing at Formica Corporation. "We’re excited to be able to share his expertise and help homeowners make the most of their remodeling investments."

Young, who is also a U.S. Army veteran and a licensed contractor and electrician, has remodeled numerous homes and over 100 kitchens.

"I’ve been incorporating Formica brand products in my home improvement projects for years," said Young. "It’s exciting to be able to work with such an iconic brand. This is a 100-year-old company that continues to innovate, stay in front of trends and remain relevant to homeowners. Because of Formica Corporation, the high-end looks of granite and marble, for example, are available to anyone at a fraction of the price. Now that’s a beautiful thing!"

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Infographic: Drywall contractors seek greater efficiency

BY HBSDEALER Staff

A new survey by Lab42 points to a dominant percentage of tile and drywall contractors who desire the ability to do their jobs more efficiently.

The majority — 58% — said they wish they could cut holes in porcelain tile more efficiently. Half — 50% — said the same for drywall.

Another finding: contractors rated the three most time-consuming tasks as cutting granite tile, cutting holes in porcelain tile and removing rust, paint and grout (in that order).

Outside of efficiency, the survey revealed that 1 out of 3 are putting open-concept kitchens on the map for 2015 as one of the most popular projects for the coming year.

Interestingly enough, 92% also said they’ve had to redo or fix a homeowner’s DIY project.

The study surveyed 400 professional contractors in the United States and Canada, the bulk of whom were tilers and drywallers.

See more below.

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Troy-Bilt announces three-stage snow thrower

BY HBSDEALER Staff

Troy-Bilt is introducing the Vortex, a three-stage snow thrower designed to take on the heavy, wet snow anticipated this winter season.

"Last winter we saw record-setting snowfall across the country and for many, keeping up with snow removal in areas that were hit the hardest was tough and often time-consuming," said Megan Peth, brand director of Troy-Bilt. "Predictions indicate another year of above-average accumulation – with some areas already receiving heavy snowfall – but with the speed and efficiency of the three-stage snow removal process, Vortex can clear more snow with less effort and in record time."

Here’s how the three stages work: the first stage uses augers to gather snow into the second-stage accelerator, where the material is chopped up, experiencing minimal clogging due to the use of increased power. From there, it moves to the third-stage impeller.

Other features include Touch ‘n Turn power steering, heated hand grips and Just One Hand operation, as well as large X-Trac tires for added traction.

The Vortex is now being sold at Lowe’s, online at Lowes.com and at other authorized dealers for a starting price of about $1,100.  

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