Expect more Martha at Home Depot
Home Depot will make a bigger push for the female shopper this spring, largely through the introduction of coordinating Martha Stewart merchandise, company merchant Gordon Erickson told the New York Times in a Jan. 28 interview.
Erickson, the senior VP merchandising and decor, acknowledged that Home Depot is sometimes perceived as “male-oriented,” even though 50% of its customers are women. The Atlanta retailer wants to persuade its female shoppers to take on more home improvement projects with a design theme. And that’s where Martha Stewart comes in.
“We’re basically taking categories and merchandise that are underperforming and working with Martha and her design team to add Martha products, replacing things that aren’t working,” Erickson told the Times.
Home Depot already carries a Martha Stewart line of patio furniture, cabinets, draperies, carpets and paint; this spring, her brand will extend into lighting, vanity tables and bathroom decor.
The Martha Stewart merchandise is designed to coordinate across the different categories, thereby increasing a woman’s spend on a particular project or a trip to the store, according to Erickson.
“We want the whole basket — we want the complete project,” he said.
No comments found
Sears taps former Lehman Brothers VP to lead Craftsman
Sears Holdings appointed Scott Freidheim, a former Lehman Brothers executive, to the position of executive VP, president – Kenmore, Craftsman and DieHard.
The move was described by Sears as "part of the continuing transformation of the company."
"Scott is a strong leader who will heighten our focus on our Kenmore, Craftsman and Diehard brands," said Bruce Johnson, interim CEO and president of Sears Holdings. "I believe he will be a tremendous asset to this business as we drive new ideas forward."
Freidheim will continue to serve as a member of the internal holding company business unit board.
Prior to joining Sears in 2009 as EVP operating and support businesses, Freidheim was with Lehman Brothers for more than 17 years, holding officer positions in the Investment Banking, Investment Management and Corporate Divisions, including executive VP and chief administrative officer.
I have been seeking
I have been seeking information on this topic for the past few hours and found your post to be well written and has solid information. cell phone spy software
I will surely favorite your
I will surely favorite your site and check in occasionally. Thanks for sharing..Hair Extensions Accessories
This is a very intriguing
This is a very intriguing post, I was looking for this knowledge. Just so you know I found your web site when I was searching for blogs like mine, so please check out my site sometime and leave me a comment to let me know what you think cell phone spy
How to find Scott Freidheim
How to find Scott Freidheim on twitter? diablo
Get the very best Boys
Get the very best Boys Baseball CapsLow-priced New Era 59Fifty available MLB Houston Astros black wholesale New Era 59fifty Low-cost Hats Wholesale, New Period Hats, Baseball Caps and Snapback hats wholesaler - $9.fifty It truly is correct that choosing on the proper sort of boys whoelsale new era hats could be a situation, in case you are prepared to decide on a cap that's produced with higher prime top quality supplies. You honestly really should commonly get a really great best good quality Arizona Cardinals Hats , that is lengthy long lasting and prolonged long lasting as correctly. Youngsters enhance even more easily. For that purpose, it can be recommended to seek out a cap which will be utilized to get a extended time time frame. You should not favor to get a fitted Atlanta Falcons Hats as a result of reality it's going to not possess a dimension adjustable baseball caps children. You should quite often choose on from baseball Baltimore Ravens Hats that could have an adjuster that may be created with all the support of canvas strip. As of late, clasps also are a regular type of adjuster that is certainly used to produce distinct boysnew period Buffalo Bills Hats These adjusters will permit you to lessen and enhance the dimension with the Carolina Panthers Hats , that will rely in your skull growth. When the cap is shorter then your skull then it truly is unpleasant to make use of this kind of placing on prospects. You must understand that most snap cap would possess a plastic band. Make specific the fringe of plastic band is sleek. In situation, the plastic band is just not mounted efficiently Chicago Bears Hats then it may damage. A number of canvas strips usually are not lengthy long lasting. They are going to have notable problems, in situation that you are intrigued to change the dimensions with the Cincinnati Bengals Hats , every time when it's used. Pick the proper one for you personally. You can find distinctive Cleveland Browns Hats options that can permit you to obtain excellent fine high quality boys baseball caps inside a much better way. Suitable right here are some recommendations which will help you to acquire the ideal nhl retailer Denver Broncos Hats which you want.For anybody who is able to obtain boys capsin bulk then you may method a wholesaler. Acquiring caps using the help of wholesaler will allow you to acquire countless getting choices, that are pretty priced. Finding the sites which are based mostly over the World Wide Web will not be a unwanted concept as adequately. You are able to visit several web pages that can help you to obtain the quite preferred variety of Denver Broncos Hats that you just are seeking to invest in. Alternatively, you'll be able to have a look at the Green Bay Packers Hats closest buying malls as properly. The majority of the getting malls might be worried inside the organization Houston Texans Hats of advertising and marketing snapback hat that you simply require. The majority of the companies who're ready to distribute boys baseballs caps must want to visit a wholesaler. This can allow them to acquire a reasonably offer you. Bulk buying will be the incredibly greatest solution to purchase caps in a much less pricey Indianapolis Colts Hats charge. It is actually a good idea to low cost in regards to the cost tag of Jacksonville Jaguars Hats with all the wholesale, in acquire to assist conserve significantly a lot more sum of money. Searching internet dependent website is consistently a hassle-free way. Together with the assist of technological innovation, you might be able to purchase Kansas City Chiefs Hats within your convenience and relieve zone. Even so, you honestly need to take into consideration the dimension before you acquire for hat retailer over online purchasing internet internet sites. In situation, that you are inclined to possess new period Miami Dolphins Hats on urgent basis then you're able to ponder exploring closest getting malls. Diverse sporting stores will enable you to to buy the best kind of cap that you just want.Right here may be the choice of hat types, graphfuics, colours, and fonts to produce your hat the ideal type for you personally. Store our Primary Minnesota Vikings Hats Styles to get a speedy custom made style or choose your time and effort and produce New England Patriots Hats your personal style that is definitely as exclusive while you. No matter if you happen to be making a New Orleans Saints Hats to get a business outing, tiny league group, or perhaps a unique event; LIDS has an limitless quantity of style choices. Produce your personal customized New York Giants Hats now and Be Unique; Be Distinctive; Be you; and display your type having a New York Jets Hats you developed at flytoshooping.com! These new Classic Retro Snapbacks caps are very hot! Sports activities supporters and collectors are shopping for these caps. The caps really are a flatback Oakland Raiders Hats having a adjustable Philadelphia Eagles Hats plastic again. The Retro logos Pittsburgh Steelers Hats and colours are what make this stick out. They are one particular San Diego Chargers Hats dimension matches all caps. We're providing San Francisco 49ers these on the wholesale foundation Seattle Seahawks Hats to our clients. New Period could be the unique producer NEFF Snapback Caps and marketer from the new period stylist cap put on by each and every Main League Baseball Obey Snapback Hats group and their small league affiliates, and maintains agreements. Flytoshooping Tisa NCAA Snapback Caps .com could be the webpage of the firm which has been in company YMCMB Snapback Hats inside the Chinese market place for approximately couple of many years. We're hats produce in china, Our firm specialise in providing new period hats, monster power hats, dc footwear hats, We spend interest to our merchandise high quality and repair. NFL Snapback Caps are our enthusiasm. And we are happy to possess the biggest choice of genuine New Period MLB Snapback Caps and trucker hats on the market inside the United kingdom, mainland Europe NHL Snapback Caps and past. So if it is major rig stylish, 'Authentic' or the most recent celeb appear, you have occur for the correct location, we have received the baseball cap for you personally. Light-weight Aviator sun shades are embellished with darted steel grommets and safe light-weight temples whereas delivering a sporty aesthetic Tisa Snapback Caps to several of the coolest sun shades in background. The flat edged metallic temples completed with plastic finish suggestions really are a unique attribute on this Ray-Ban Aviator. The semi-rimless Ray-Ban Aviator sun shades are available in mirrored and polarized design Kids Cartoon Snapback choices. Excellent for each males and girls who gravitate towards this iconic form of sun shades which match effectively on all faces. The Ray-Ban RB3449 sun shades arrive completed using a Ray-Ban signature emblem around the lens in the sun shades as well as a Ray-Ban signature within the facet in the temple. "it is released by http://www.newerahats-sales.com 2012.04.13"
I am researching this topic
I am researching this topic for use in a future business I am thinking about starting. Thank you for this information, it has been educational and helpful to me. Fenugreek
Your article has helped me to
Your article has helped me to understand this subject on a different level. I would like to appreciate your efforts for exploring this issue. Thank you for your information. Life Coach in Dallas
It's interesting that prior
It's interesting that prior to joining Sears in 2009 as EVP operating and support businesses, Freidheim was with Lehman Brothers for more than 17 years, holding officer positions in the Investment Banking, Investment Management and Corporate Divisions, including executive VP and chief Diablo 3 administrative officer. Very much similar to the happenings in 2012 so far.
Yet another Lampert
Yet another Lampert appointment of an exec. with no retail experience. It remains a mystery why the stockholders and Board have demanded his removal.
Mythic selected as home site’s “green” paint
Mythic Paint is now the featured “green” paint on Autodesk Homestyler, a free, online service allowing homeowners and designers to experiment and visualize home layout and décor ideas.
Autodesk Homestyler allows homeowners to experiment with Mythic’s 1,232-color palette, allowing them to coordinate with their flooring selection, furniture and the overall mood they want to create, according to the companies’ press release.
Mythic is described as a non-toxic, high-performance, extremely low-odor paint.
“Autodesk is committed to providing the best 3D design software to address the world’s environmental challenges, and offering a healthy new ‘green’ paint choice for Homestyler design projects helps contribute to a more sustainably designed world,” said Samir Hanna, Vice President, Consumer Products at Autodesk. “Mythic Paint’s wide choice in colors makes it a great fit to serve as Homestyler’s ‘green’ paint supplier.”
No comments found