Do it Best open buy day attracts 70 vendors
More than 70 potential new suppliers met with Do it Best merchandise managers at their Fort Wayne, Ind., headquarters during an open buying day Nov. 30.
“This was a great opportunity for our merchandise managers to meet with new vendors we have not done business with previously, to learn about their products, and to discover new sources of supply for our members” said Steve Markley, VP merchandising for Do it Best Corp.
The event, which event provided manufacturers with selling opportunities to expand their markets, was coordinated and promoted by the Home Improvement Industry Presidents Council.
Black & Decker re-launches website
Towson, Md.- based Black & Decker announced Monday that it has re-launched its website blackanddecker.com after an extensive upgrade.
The new site aims to provide an improved resource for its DIY customers, the company said.
The site features new additions, such as an interactive project section where visitors can contribute projects and questions to other DIYers. The new project section also features step-by-step project guides and provides before and after images.
“The redesign of BlackandDecker.com came as a result of our online users’ feedback,” said Terry Rakosky, VP brand marketing for Black & Decker. “When we create products, it’s with the human experience in mind, and the same is true for our online resources.”
The new site also features updated navigation to help users locate and identify products, projects and customer service much easier, the company said.
Visitors can also leave product reviews and recommendations. Black & Decker has also integrated its website with social networking sites, allowing users to link directly to Facebook and Twitter and become fans.
“We believe — with all of these new resources readily available — visitors to the new BlackandDecker.com will come back to the site often to research products, get advice and find step-by-step project plans,” Rakosky added.
Bulb exchange program partners with Ace, Do it Best
A city near Mesa, Ariz. has partnered with two independent hardware stores in a light bulb exchange program that aims to exchange 16,065 incandescent and halogen bulbs for more energy-efficient replacements, free of charge.
Apache Junction, Ariz., working with Best Hardware, a Do it Best dealer, and Frontier Ace Hardware, will allow customers to bring in their energy-inefficient bulbs to city hall and receive, at no cost, a voucher for a replacement low-energy compact fluorescent (CFL) or light emitting diode (LED) bulb from one of the hardware stores.
Homeowners and renters can receive up to 10 bulbs, and business owners are limited to 20 bulb exchanges.
Funding has been received through the Arizona Department of Commerce under the state’s Energy Efficiency and Conservation Block Grant.