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DieHard auto batteries enter Meijer stores

BY Ken Clark

Sears Holdings has entered into a licensing agreement to distribute DieHard Gold auto batteries at Meijer Corp.’s 194 locations. Earlier this year, Meijer began selling DieHard brand portable power chargers and jump chargers.

The key to the expansion of the Sears brand is a license agreement with East Penn Manufacturing to distribute the products.

"We are bringing one of America’s most trusted brands to more places and unleashing the value of DieHard," said Chris Caruso, general manager of DieHard. "For more than 40 years, the DieHard brand has delivered superior performance that consumers demand with each turn of the key. Now we are strategically expanding the distribution of the DieHard brand to provide access to America’s most preferred auto battery brand to more consumers when they need it."

The move follows other retail expansions of Sears brands — Craftsman at Ace and Costco is most notable. Sears’ Kenmore appliances brand is also believed to be looking for new retailers to supply.

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A.Burma says:
Apr-30-2012 11:26 am

To keep your car in good
To keep your car in good shape you need branded car parts. You also need to go for regular car servicing. But the most important thing is to go for insurance coverage. Go for good insurance coverage. After buying your car have a good Car Insurance policy.

k.lol says:
Mar-30-2012 05:02 pm

Car batteries can be really
Car batteries can be really perky sometimes too. I remember this problem I had in the past with my car battery, I forgot my headlights turned on for an entire day and I accidentally discharged the battery. I assumed I had a bigger problem at the beginning when I tried to start the engine and I saw there was no electrical power left. I eventually solved the problem with the help of some friends, but I have learned my lesson ever since, to double check lights when I park the car somewhere.

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For replacement parts, Haier turns to Encompass Parts Distribution

BY HBSDealer Staff

Encompass Parts Distribution has finalized an agreement with Haier, the manufacturer of home appliances and consumer electronics, to manage the company’s end-to-end parts supply chain.

Under the agreement, Encompass will procure, warehouse and distribute replacement parts for Haier’s full line of consumer electronics, appliance and HVAC products in North America. Encompass has developed a special Web portal for Haier servicers and distributors to search for and order parts, as well as track order status, initiate returns and more.

Haier America’s SVP administration operations, Larry Monaghan, said Encompass’ supply chain management expertise and its dedication to customer service were key factors in the selection process.

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BrassCraft, at 65, points to its innovations

BY HBSDealer Staff

Novi, Mich.-based BrassCraft Manufacturing Co. is celebrating its 65th anniversary while promoting its commitment to "Made in the USA."

Since its founding in 1946, the company has led the industry in a number of innovations. It points to the invention of the modern-day flexible riser to the development of the one-piece water stop. Recent BrassCraft products include PushConnect water stops for quick, secure connections, and new solutions for tankless water heater installations.

According to Jeff Jollay, BrassCraft’s marketing and product development VP, BrassCraft continues to make high-quality gas connectors, appliance connectors, water connectors and water stops. "These products are designed, machined and assembled in the USA."

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