Dickies gets a little bit country in new ad campaign
Global workwear brand Dickies has teamed up with country music group Eli Young Band. They are offering fans an opportunity to meet the band on the No Shoes Nation Tour with Kenny Chesney.
The contest will award one winner and a guest airfare, hotel accommodations for two nights and tickets to the last tour stop in Foxboro, Mass., on August 24. Dickies is encouraging its customers and fans of band to enter a chance to win on Dickies’ Facebook page from July 1-30. Additional prizes include Dickies apparel autographed by Eli Young Band. The winner will be announced on August 1.
"With their dedication to a rigorous touring schedule and rehearsals, the Eli Young Band has proven themselves to be hard and reliable workers on and off the stage," said Matthew McCartin, marketing chief for Dickies. "At Dickies, we seek out individuals who epitomize the authenticity and purpose-built nature of our brand. We’re glad to find those qualities in musicians who call Texas home, just like we do."
Grammy-nominated Eli Young Band will also be featured in Dickies’ upcoming print and digital brand campaign. Dickies will capture behind-the-scenes coverage on tour with the Eli Young Band on Dickies.com and Eliyoungband.com.
"Dickies was really a no-brainer for the four of us. They are a great American brand," said Jon Jones, bass player for the Eli Young Band. "Their reputation for making hardworking clothing that stands the test of time is something we all identify with and really respect."
Eli Young Band has charted two consecutive #1 hits at Country Radio with "Crazy Girl" and "Even If It Breaks Your Heart." The band has opened for Kenny Chesney, Rascal Flatts, Tim McGraw, Faith Hill, Alan Jackson, Dierks Bentley, Gary Allan, Jason Aldean and Dave Matthews Band.
Nearly 8 in 10 employers screen for alcohol, drugs
According to HireRight’s 2013 Employment Screening Benchmarking Report, 78% of respondents overall conduct drug testing on some portion of their workforce.
This number jumps dramatically in the transportation industry (98%), which has additional regulatory requirements.
The 2013 report is based on survey results from more than 1,600 respondents, including human resource, security and other management professionals in a wide range of industries and organization sizes. Both HireRight customers and noncustomers were surveyed.
Overall, 19% of respondents do not conduct drug or alcohol tests and have no plans to; 3% do not conduct tests but plan to do so.
Most organizations (90%) are screening job candidates, and 71% also screen current employees. Thirty-two percent screen contingent or temporary workers.
Eighty-eight percent of respondents require these tests before the first day of work, 61% give them upon reasonable suspicion, and 59% do so when investigating an accident. Eight percent conduct testing immediately after an employee’s start date, and 4% do so with a transfer or promotion.
Types of tests vary from urine (95%) and breath alcohol (42%) to saliva (11%), blood (7%) and hair (7%). Most tests (91%) are conducted in a collection lab, but almost one-quarter of respondents (24%) said they use some form of onsite testing, too. Four percent use a mobile lab.
Testing for marijuana
Legal marijuana in the workplace has become a hot-button topic, with 18 states and the District of Columbia approving the medical use of marijuana. And in November 2012 voters in Colorado and Washington state approved its recreational use. Federal law still prohibits all types of marijuana use.
Just 12% of respondents indicated they have a medical marijuana policy, while another 10% plan to create one. Among those respondents who have such a policy, not all are necessarily taking adverse action against those who test positive: 63% do so with job candidates, and 56% do so with employees.
Roy Maurer is an online editor/manager for SHRM. Follow him on Twitter @SHRMRoy.
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Osmose MicroPro treated wood products to be featured on Hometime
Hometime, a long-running television home improvement program, will be featuring Osmose MicroPro treated plywood in an episode airing in late June on PBS. The plywood will play a prominent role in a residential deck project featured in the program.
Osmose, Inc. supplies wood preservative technologies and enhancement products, as well as advanced engineering and customized marketing services. Viewers will receive practical, step-by-step advice on using its MicroPro product thanks to the instructional nature of the Hometime program.