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Bissell enters rental business

BY HBSDEALER Staff

Grand Rapids, Mich.-based Bissell announced it will be entering the rental arena with its first commercial-grade deep cleaner.

The company said the new rental program is meant to appeal to customers who want to use deep cleaning equipment, but aren’t looking to own.

“Bissell has more than a century of cleaning experience, and consumers have made us their top choice for deep cleaners,” said Jim Krzeminski, executive VP and chief customer officer. “Because of this, it’s a natural progression for the Bissell brand to enter the rental market and offer a commercial-grade deep cleaner.”  

Beginning in September, consumers will be able to rent the new Bissell Big Green Deep Cleaning Machine, with powerful DirtLifter rotating brushes to penetrate carpet fibers and remove deep-down dirt and groom carpet for professional results.

Bissell said the machine’s Dual Pass cleaning mechanism cleans in both forward and backward motions, making the deep cleaning process much faster. Two removable, large-capacity water tanks allow for easy filling and emptying, and its DryAire function applies heat directly to the carpet while it cleans. After cleaning, carpets dry faster than with the leading rental machine, according to the company.

Customers will also be able to purchase four professional deep-cleaning formulas and three spot and stain removers targeted at specific cleaning needs such as pet messes, allergens and tough stains at rental kiosks. Extra accessories such as a hose and tough stain tool will also be available.

The company said rental costs would start at $24.99.

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KB Home treasurer to resign

BY HBSDEALER Staff

Los Angeles-based KB Home said treasurer Kelly Masuda will resign effective Aug. 18, according to Fox Business.

According to the article, Masuda is leaving KB Home to pursue another leadership opportunity.

The company also said Wendy Marlett, senior VP sales, marketing and communications, will leave Aug. 27.

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RealtyTrac: Foreclosures up 4% in July

BY HBSDEALER Staff

RealtyTrac’s U.S. Foreclosure Market Report for July 2010 shows foreclosure activity increased almost 4% to 325,229 filings — either default notices, scheduled auctions or bank repossessions.

“July marked the 17th consecutive month with a foreclosure activity total exceeding 300,000,” said James J. Saccacio, CEO of RealtyTrac. “Declines in new default notices, which were down on a year-over-year basis for the sixth straight month in July, have been offset by near-record levels of bank repossessions, which increased on a year-over-year basis for the eighth straight month.”

Interestingly more than half of foreclosure activity occurred in five states: California, Florida, Illinois, Michigan and Arizona. Nevada showed the highest foreclosure rate for the 43rd straight month — one in every 82 housing units received a foreclosure filing in July.

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