LUMBERYARDS

In Arizona, a new president for Sunny Plumber

BY Ken Clark

Allen Crick has been named president, Arizona operations for Goettl Good Guys Air Conditioning Repairmen and The Sunny Plumber. The two companies, which are part of Phoenix Peach, serve the Phoenix and Tucson areas with year-round plumbing, air conditioning and heating services.

“We are fortunate to have a seasoned operator like Allen Crick taking the lead in our Arizona operations,” said Ken Goodrich, principal investor of Phoenix Peach. “I am confident that Allen and his team will take Goettl Good Guys Air Conditioning Repairmen and The Sunny Plumber to the market-leader position by providing world-class service to Arizona’s families and businesses, as well as providing a challenging and rewarding workplace for our associates. Allen will be a significant asset to the future of Phoenix Peach, Goettl Good Guys and The Sunny Plumber.”

Crick’s career includes 20 years of industry experience. Most recently he spent eight years serving in executive roles with two of the industry’s leading nationwide companies. In addition, Crick has developed, grown and sold two private HVAC companies that were purchased by a national consolidator. Now with Phoenix Peach, Crick plans to use his experience building teams and setting new standards for business performance to develop Goettl Good Guys and The Sunny Plumber into the premier providers of plumbing, air conditioning and heating services in Arizona, as Goodrich envisioned when starting the company.

“Arizona has a unique set of weather patterns, which prove challenging to home owners,” said Crick. “From our winter visitors whose home plumbing and cooling systems sit unused for months out of the year, to growing families with pools and whole house water systems, different challenges are posed to our team at different times of the year. I’m looking forward to tackling those challenges head on.”

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TimberTech launches ‘Straight Talk’ Deck Forum

BY HBSDealer Staff

TimberTech, a manufacturer of alternative decking materials, has launched an interactive Q&A platform called "Straight Talk." The new tool can be accessed at the company’s redesigned website at TimberTech.com/StraightTalk.

Questions submitted to the forum will be answered by experts and will address such issues as product costs, composite benefits over wood, deck cleaning and care, the different types of decking materials available, and other common questions about composite products. Questions will be answered in a variety of ways, including video, infographics, charts or text responses.

"There are a lot of misconceptions about composite products, including outdated information that does not reflect the current technology and materials available in decking today," said Carey Walley, VP marketing for TimberTech. "We wanted to find a way to help educate homeowners, contractors and dealers who are considering composite products by cutting through the clutter and providing straight answers to questions buyers may have. It is our desire that every customer is able to make an educated purchasing decision, whether they end up buying TimberTech or not."

TimberTech’s new site also offers improved navigation; a new organization of products the can be searched by price, color or material; a product comparison chart to help visitors choose the product that has the features and benefits they need; and an enhanced, interactive color visualizer that allows consumers to mix and match color and styles of products.

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KB Home Q1 revenues rise

BY HBSDealer Staff

KB Home reported its first-quarter net loss narrowed by $33.3 million, or 73%, to $12.5 million, compared with a net loss of $45.8 million in the first quarter of 2012.

Revenues for its first quarter ended Feb. 28 increased 59% to $405.2 million from $254.6 million for the first quarter of 2012 as a result of an increase in the number of homes delivered and a higher average selling price. Compared with the year-earlier quarter, revenues were up across all of the company’s home-building regions.

KB Home delivered 1,485 homes, up 29% from the first quarter of 2012.

This is the third consecutive quarter that the company generated home-building operating income, and the first time it has posted first-quarter operating income since 2007. It reported an operating income of $.5 million, a $31.6 million improvement from an operating loss of $31.1 million for the year-earlier quarter. 

Each of the company’s four home-building regions generated a year-over-year increase in net order value, ranging from 41% in the Central region to 133% in the West Coast region.

Net orders rose 40% to 1,671 in the first quarter of 2013, up from 1,197 in the year-earlier quarter.

"Our strategies targeting growth and profitability are working as evidenced by our significantly improved financial and operational results in the first quarter," said Jeffrey Mezger, president and CEO. "Our revenues grew by 59% from a year ago, driven by both higher deliveries and increased pricing power in our served markets, reflecting the success of our land repositioning initiatives and a shift in consumer demand to larger homes."

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