Weiman Products expands cleaning portfolio

Goo Gone, Magic, OOPS! Paint Remover and others join the Gurnee, Ill.-based family of brands.

Goo Gone is one several brands acquired by Weiman Products.

Gurnee, Ill.-based Weiman Products, maker of specialty cleaning products, announced the acquisition of several brands formerly under the umbrella of The Homax Group.

The acquisition brings Weiman the following brands: Goo Gone, Magic, Stone Care International, natural Magic, OOPS! Paint Remover and Gonzo.

"Adding Homax's specialty cleaning brands to Weiman solidifies the company's position as the leading specialty cleaning products provider in the market," said Carl DeMasi, Weiman's president and CEO. "We fully expect our customers, suppliers, and employees to benefit from this acquisition."

Terms of the deal were not announced. 

Weiman says the move will broaden not only the product mix, but also markets served. It also enhances supply and distribution alternatives for the company.

Weiman Products makes, among other cleaning products, Weiman Cook Top Cleaner, the top selling glass cook top cleaner in the U.S.

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