Research and Markets announces new OLED vs. LED report

Research and Markets has published a report examining the market data and trends shaping the future of the lighting industry, titled "OLED vs LED Lighting 2013-2018: Forecasts, Technologies, Players."

The technologies in question include incandescent, CFL, halogen, LED and OLED lighting. The report particularly focuses on the tension between LED and OLED lighting, which are expected to compete directly against one another. According to Research and Markets, OLED is a relatively new player on the scene and will have to define unique value propositions to pull its weight against its more established cousin.

The report includes a technology analysis and a blunt market assessment, as well as detailed market forecasts.

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