Loyalty programs are undisputably useful to retailers. But should the industry of the retailer have any bearing on the types of incentives offered?
In a poll earlier this week, HBSDealer asked its readers whether their company rewards customers with vacation incentives.
Respondents appeared to be somewhat split over whether this is a good idea for the lumber and hardware business.
The largest share -- 49% -- said "No. That's not our business."
However, 34% agreed that it was a "great way to build relationships with customers," and an additional 17% said "we're thinking about it."
There's still time to add your vote. Click here for the poll.