Home Depot credit card holders are receiving cards with a new design, new promotions and a new emphasis.
With store credit cards known in the industry as "billboards in the wallet," Home Depot has sharpened its messaging on both sides of the card.
The new Home Depot card has a slight design change -- colorful home improvement images are arranged across the left of the orange card, rather than across the top. The big difference is a message that reads: "Special financing available every day."
The back of the card also introduces language that spells out card member benefits:
• Special financing;
• $0 liability on unauthorized purchases; and
• View, manage and pay online.
With the new cards, consumers are all also receiving a coupon that promises no interest if paid in full within 12 months on purchases of $299 or more.