Black + Decker is back at NHS

The National Hardware Show welcomes back a big brand to the Las Vegas event.

B&D's new brand image.

The National Hardware Show announced that Black + Decker will return to the May 6-8 event in Las Vegas as an exhibitor.

The iconic tool and home improvement brand is coming off a recent brand identity redesign.

"Black + Decker's presence will enhance the show for many of our buyers, attracting new buyers and industry professionals who will come to see what the new look and feel will mean for them," said Richard Russo, VP of the National Hardware Show.

Black + Decker's Frank DeSantis, director of brand marketing, described his company as deeply entrenched in and around the home. The company chose to participate in the show this year to showcase the new Black + Decker brand.

So far, the National Hardware Show has more than 98% of its available floor space sold. "We have a fantastic representation of manufacturers across all the categories -- ranging from companies that are new to the industry to the large bellwether brands, like Black + Decker," said Russo. 


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